AI-ready JSON-LD, no SEO hacks

Generate schema markup machines can actually understand.

Create clean JSON-LD so Google, rich results systems, and AI search engines can understand your pages, entities, offers, and relationships.

Start with the free generator, or pick from 121 public schema types.

Schema.org exampleValid JSON-LD
{  "@context": "https://schema.org",  "@type": "WebPage",  "name": "Generate schema markup",  "publisher": {    "@type": "Organization",    "name": "SwiftSchema"  }}
Free schema generator

Structured Data Schema Generator

Choose a schema type, fill in visible page facts, and copy validator-ready JSON-LD.

Schema type

Pick the markup that matches this page

Switching types keeps the workflow on the matching `/schema/*` page.

Type to filter 121 supported schema types.

🌐 Web Page Schema Generator

SwiftSchema's Web Page Schema Generator lets you fine-tune every aspect of your web pages for optimal search engine performance. Add structured metadata to provide context to your content, resulting in more relevant search listings. Make your web pages both visually appealing and SEO-effective with this versatile tool.

Visible factsCanonical URLCopyValidate

Schema workflow

Use only facts a visitor can verify on the page, then validate the JSON-LD before publishing.

Why SwiftSchema

From page facts to valid JSON-LD in four steps

A direct workflow for creating structured data you can verify and publish.

  1. 1

    Pick a type

    Choose the markup that best matches your page.

  2. 2

    Add page details

    Enter the visible facts Google and AI systems need to understand.

  3. 3

    Copy and validate

    Verify the generated JSON-LD before publishing.

  4. 4

    Paste and ship

    Add the JSON-LD to your site and deploy with confidence.

Schema markup examples

Complete JSON-LD examples for real page types: product, event, job, local business, and more.

Examples by page type β†’

Free tools

Inspect, validate, and improve your structured data.

Schema directory and SEO coverage

Public schema types with field references and use cases.

Browse schema types β†’
Built for useful implementation

Structured data that stays accurate on the page

SwiftSchema favors visible facts, supported types, and relationships search systems can verify.

121 public schema types

Browse the complete schema index

Every supported generator remains available in server-rendered HTML. Open a type for field guidance, examples, and its generator.

A–F

G–L

M–R

S–Z